Archive: August 2009

WOULD YOU PAY MORE FOR DRAFT BEER AT HOME VS CANNED OR BOTTLED?

By DAVID KESMODEL MillerCoors LLC has begun testing the sale of $20 draft-beer systems for consumers to drink at home, part of a string of new products and package innovation from beer giants grappling for market share in a crowded, slow-growing industry. MillerCoors, the second-largest U.S. brewer by revenue, has begun testing the 1.5-gallon “Home Continue Reading »